Adx Trending Companies For Web Monetization

As of my last knowledge update in January 2022, here are some trending companies and technologies related to web monetization that utilize Google Ad Exchange (AdX) and programmatic advertising. Keep in mind that the landscape is continually evolving, so it’s essential to stay up-to-date with the latest trends and companies in this space:

1. Google Ad Exchange (AdX): Google’s Ad Exchange is a popular platform for programmatic advertising. It allows publishers to sell their ad inventory to advertisers in real-time auctions. Google AdX is often used by websites and publishers to monetize their online content.
2. AdMob: AdMob is Google’s mobile advertising platform that enables app developers to monetize their mobile apps through in-app advertising. It offers various ad formats, including banners, interstitials, video ads, and rewarded ads.
3. Media.net: Media.net is a contextual advertising platform that provides publishers with access to a wide range of ad formats. It focuses on native and contextual advertising, which can be a valuable monetization method for websites and blogs.
4. OpenX: OpenX is a programmatic advertising platform that provides ad exchange services to publishers. It offers solutions for both web and mobile app monetization, including real-time bidding (RTB) and header bidding.
5. PubMatic: PubMatic is a leading advertising technology company that provides programmatic advertising solutions for publishers and advertisers. It helps publishers maximize their revenue through real-time auctions and header bidding.
6. AppNexus (now part of Xandr): AppNexus was a prominent programmatic advertising platform that is now part of Xandr, an AT&T-owned company. Xandr offers a range of advertising solutions, including programmatic advertising, advanced TV, and digital monetization.
7. AdRoll: AdRoll is an advertising platform that offers retargeting and prospecting solutions for e-commerce businesses. It helps website owners and online retailers monetize their web traffic through targeted ads.
8. Verizon Media (formerly Oath): Verizon Media provides a variety of advertising and media solutions, including programmatic advertising. It offers opportunities for web publishers to monetize their content through ad placements.
9. Rubicon Project (now Magnite): The Rubicon Project merged with Telaria to become Magnite, a leading independent omnichannel sell-side advertising platform. It helps publishers maximize their advertising revenue through programmatic and header bidding solutions.
10. Criteo: Criteo is an advertising technology company that specializes in performance marketing. It provides personalized retargeting and display advertising solutions for publishers and e-commerce websites.
11. SmartyAds: SmartyAds is an advertising technology company that offers programmatic advertising solutions, including demand-side platforms (DSPs) and supply-side platforms (SSPs), which can be used for web and app monetization.
12. Adsterra: Adsterra is a global advertising network that connects publishers and advertisers. It offers a variety of ad formats, including display, pop-up, and native ads, providing monetization opportunities for publishers.
13. PropellerAds: PropellerAds is an ad network that specializes in push notifications, pop-unders, and other ad formats. It offers monetization options for websites and mobile apps.

Please note that the landscape of web monetization and programmatic advertising is dynamic, with new companies and technologies emerging over time. It’s important to research and stay updated with the latest trends and opportunities in the digital advertising and web monetization space. Additionally, consider which platforms and solutions align best with your specific needs and target audience.